In the early days of the Internet it was common to visit a web site and see a counter informing you that “you are the 118,456th visitor to this site”, and various webmasters would proudly talk of how many “hits” their sites were getting. Now, things have changed and you will mostly find counters on amateur sites, and wiser webmasters now know that the term “hits” doesn’t really mean 토토먹튀.

The term hit refers to a request for a file on your web site. When someone visits your web page, they request your URL, but in order to see the page, they also have to get all the graphic files that are located on your page. So, one visitor to your page may be requesting 25 different files, and thus you have 25 hits.

The counters of the Internets early days only measured whether someone requested a particular page where the counter was located. They did not give any indication of what the visitor activity was like on the other pages of the site. Those counters often did not differentiate between a “unique visitor” and total visitors. The number of unique visitors is the number of different people (as measured by their computer’s distinct IP number) as opposed to total visitors, which could even be only one person visiting the page many times. (I used to visit my first site a few times a day to see how I was doing!)

So what then is the professional and up-to-date way of gathering statistics and what are the statistics that really count?

Web servers keep logs of all visitor activity. When someone visits your site, he or she requests the various files on the site. The log records all of these requests and records other vital information as well including: the referrer page (or the last page where the surfer was prior to entering your site), what operating system the surfer is using, what screen resolution he or she is using, what search terms he or she made to request your site and a lot of other vital data that could be crucial to your ability to have Internet success or failure.

If you would look a the raw logs of your site you will see a long text file with the date of each entry and would see a few interesting items but you would not be able to put them together very well due to the volume of information. (a line of text for each file requested). There are log analysis programs that do this work for you. One way of using them is to download the log file from your server. Your host should be able to tell you where the file is located, and you can retrieve it using an FTP program. The log file is then fed into the analysis program and the results are generated. There are many programs that do this work. I got started with a simple program (open web scope-and there is free version available). Alternatively, your host may have an analysis program preinstalled on the server, and the results may be able to be seen online (some hosts have the Webalizer program installed for their client’s use)

You may also like...

Leave a Reply

Your email address will not be published. Required fields are marked *